Stills & Concepts
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Description
Series of four films to promote a quick sale on Target stores. We took advantage from the simple shapes and geometric logo to create the character and the situations he must face – a series of hurdles appears consecutively, and he boldly surpasses all to catch the sale.
Stills & Concept Art
Credits
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Agency
BBDO New York
Executive Producer
Mick Ebeling
Head of Production
Loïc François Marie Dubois
Producer
Sue Lee
Creative Director
Mateus de Paula Santos
Designers/Animators
Carlos Bêla, Gabriel Dietrich, Chico Jofilsen, Daniel Pommella, Roger Marmo, Fabio X, Franck Falgueyrac, Maurício Ambrósio, Sérigio Rocha, Cadu Macedo
Sound Designer
Paulo Beto