Stills & Concepts
X
Description
To bring to life the McDonalds “Happy” character along with amazing film/animation characters we love was more than a pleasure, it was an honor.
Passion Pictures Paris was looking for a top quality director/animation company to reproduce a series of films that went on the air in Europe made with partners like Dreamworks, Sony, among others.
Through TBWA Paris, Vetor Zero / Lobo and Passion Pictures, under the creative control of the director Launrent Nicolas, united as partners to recreate this series.
In it, the McDonalds character, “Happy”, would be custom characterized as, and would interact with, famous animation/film characters like “Power Rangers”, “The Croods”, “iCarly” and “Thundercats”. In each spot “Happy” gets in unexpected and well-humored situations where everyone gets fun, laughing with each other as good friends.

This one Happy is Spy Gear and interacts with Build a Bear.
Stills & Concept Art
Credits
+
X
Agency
TBWA Paris
Production Company
Lobo / VetorZero / Passion Pictures
Executive Producers
Alberto Lopes & Sérgio Salles
Creative Director
Lobo
Creative Executive Producer
Loic François Marie Dubois
Assistant Producer
Aron Aguiar  
CG Coordinator
Franck Falgueyrac
Composition
Franck Falgueyrac
Animation
Helio Takahashi, Alexandre Martins, Marcio Nicolosi, Ivan Oviedo, Marco Trandafilov, Guilherme Gubert, Leandro Martins
Texture
Olavo Chagas, Franck Falgueyrac, Ina Carolina
Modeling
Olavo Chagas, Franck Falgueyrac, Ina Carolina
Render
Franck Falgueyrac
Animatics
Olavo Chagas
Sound Design
Hilton Raw