Stills & Concepts
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Description
The New Fiesta ad was shot on a cornfield, printed with signs that were 270 meters wide. The signs look like made by UFOs, but were actually made by precision agriculture technicians especially for the commercial. With 3D compositions of a spaceship and ETs, this campaign has a 1m30sec long film on TV and four other smaller ads for online broadcast.
Stills & Concept Art
Credits
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Client
Ford
Title
Contato imediato
Agency
JWT
Direction
Mateus de Paula; Nando Cohen
Executive Production
Alberto Lopes; Sérgio Salles
Production Design
Marcelo Reginato
Director of Photography
Pierre Kerchove
Sound Design
Tesis
Client Services
Anna Di Giacomo