Vetor Zero

Vetor Zero

SOS Mata Atlântica "Three Little Pigs"


After the innovative campaign “The Forest Is Our Home”, featuring a 360º VR film, DPZ&T agency and Vetor Zero / Lobo once again join forces with Brazilian NGO SOS Mata Atlântica to send out a powerful message for environmental protection.

This new film uses as a starting point the classic tale of the Three Little Pigs, imagining what would have happened after the defeat of the Big Bad Wolf. Once word got out that the brick house could withstand the huffs, puffs and blows of the fearsome predator, every animal in the forest began coveting a similar residence in order to live in safety. The Pigs sniff a great business opportunity and start selling brick house after brick house, with the forest being cut down and replaced with a huge grey, dirty city in the process.

The Wolf, in the meantime, exiled himself at a self-sustaining ranch in what little was left of the woods, along with a tapir and a piping guan. When the smog reaches their pastoral retreat the three friends decide to go to the city, taking their music and the magical seeds that will bring the green back to the place. This shows the other animals that it’s possible to combine the comforts of urban life with respect for the environment.

Directed by Guilherme Marcondes, this musical fable about second chances and group effort is told through 3 minutes of digital 2D animation, with the irresistible flavor of 1930s cartoons.

Direction
Guilherme Marcondes
Agency
DPZ&T
Executive Production
Alberto Lopes
Sérgio Salles
Account Management
Márcia Guimarães
Rubia Elias
Art Direction
Felipe Jornada
Wilson Panassi
Fernanda Oliver
Animation Direction
Thiago Martins
Chan Tong
Romulo Oliveira
Storyboard
Antonio Soares Neto
Fernanda Oliver
Concept Art
Felipe Jornada
Willson Panassi
Fernanda Oliver
Douglas Lira
Katan Walker
Guilherme Franco
Animation
Chan Tong
Anderson Omori
Paulo Pássaro
Jonhy Bezerra
Rodrigo Makoto
Bruno Brasil
Giancarlo Bureli
Marcia Nishizaki
Clean Up
Chan Tong
Anderson Omori
Paulo Pássaro
Jonhy Bezerra
Michel Venus
Francisco Sanches
Rodrigo Makoto
Daniel Suzigan
Marcia Nishizaki
Bruno Brasil
Gabrielle Paparelli
Gabriel Galatola
Esposa do Galatola
Giancarlo Bureli
Compositing
Felipe Frazão
Felipe Silva
Estevão Santos
Line Production
Felipe Silva
Felipe Frazão
Estevão Santos
Producers
Gustavo Banevicius
Yasmin Uehara
Sound Design
Lucha Libre