To make the opening of the show “Zapping Zone”, that spearheaded the launch of Disney Channel in Brazil, Lobo’s broadcast design team was helped by the cel animation crew during the development of the show’s on-air look. After finishing the script and layouts, the designers directed the animators in the course of production. This is an example of our belief in a work done in-house, developing and training people in order to have more control of all processes. The idea was simple: the show (represented by a star, which is an element of its logo) travels through town, changing the look of everyone it “touches”. Which means: those who watch Zapping Zone see the world in a more joyful and colorful way.