FUSSESP "Malu Moletom"
Malu Moletom was created by Lew’LaraTBWA to tell a story that encouraged people to contribute to a clothing donation drive organized by the state of São Paulo.
We wanted this film to feel like a lavishly illustrated children’s book in motion. So we chose to work with 3D animation but aiming for a completely 2D look, rich with painterly textures. The rendering process was less concerned with the actual lighting of the 3D environment and more with the pictorial result, so some shadows had to be painted onto the texture maps instead of processed in the renders.
The film is being shown in movie theaters in Brazil and can also be watched online.
- Client
- Fundo Social de Solidariedade do Estado de São Paulo (FUSSESP)
- Direction
- Ricardo Carelli; Fábio Acorsi; Marisa Ditleff
- Executive Production
- Alberto Lopes; Sérgio Salles
- Singers
- Sandy; Rodrigo Lombardi
- Script
- Leandro Pinheiro; Ulisses Razaboni; Guilherme Manzi
- Creatives
- Leandro Pinheiro; Ulisses Razaboni; Guilherme Manzi; Felipe Luchi; Manir Fadel; Jaques Lewkowicz
- Original Song
- André Caccia Bava
- Account Management (Vetor Zero)
- Márcia Guimarães; Thaís Lopes; Camila Carrieri; Raphael Stanzani
- Line Producer
- Tatiana Caparelli
- Editing
- Kauê Cabrera; Bruno Carelli
- Making Of
- Andréia De Marchi
- Characters Conception
- Alexandre Eschenbach; Marcos Llussá; Leandro Beltran
- Layouts
- Chico Sanches; Michele Vaes
- Scenography Designer
- Marcelo Souto
- Storyboard
- Bruno Henrique da Costa; Marcelo Souto; Marcos Llussá
- Production Design
- André Leão
- Scenography Painting
- Rafael Nascimento; Michele Vaes; Fernanda Montoni; Caio Bucaretchi
- Costumes
- Alexandre Eschenbach; Paula Nobre; Marcos Llussá
- Lead Render
- Patrícia Lobo
- Lead Rigger
- Viviane Adade
- Riggers
- Viviane Adade; James do Carmo; Danilo Pinheiro; Flávio Castello; Joaquim L. Nazario
- Lead Compositing
- Marcio Mattos
- Compositing
- Marcio Mattos; Julio Saez; Bruno Ronzani; Nilson Venâncio
- Lead 3D Animation
- Marcio Nicolosi
- Animation
- Marcio Nicolodi; Jannaina Bonacelli; Guilherme Gubert; Victor Dinis; Nicolas Nasser; Ronaldo Brito; Alexandre Eschenbach; Diego de Paula; Bruno Carias; Derek Henriques; Michael Maron
- Modelling
- Rafael Martinez; Bruno Saber; Ina Carolina; Karla Ruoco; Diego Esteves; Guto Spozito
- Sound Design
- Animal Studios